BOY LDN


#3d #animation #artdirection #photography #campaign #social

I was commissioned by BOY LONDON to create social capsule campaigns for the launch ‘Irredescent’ capsule collection. I took the essence of the product pallete and melting effect the fabric does to the human eye then turned it up to 1000 ; creating a BOY dream dimension... THE PARALLEL WORLDS PROMO; a wavey mix of futuristic liquid and geometric retro. Brainstorming > Storyboarding > Shooting > Editing > Retouching > 3D Modelling > Animation was all complete within a strict 7 day timeline. Phew! Tools used: [Studio] [Photoshop] [Dance breaks] [Cinema 4D] [After Effects] [Caffiene] [Vapourwave playlists] [Excitement]



︎︎ Parallel Worlds Promo